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Informational Interviews
What are Informational Interviews?
Interviewing for information is a non-threatening
process of gathering information about people, positions, and occupational
activities related to a field you know little about but in which you are
interested. You can use this process to get a better idea of where you
might use your skills, the environments that suit you best, and what the
corresponding jobs are called.
What are the Benefits of Informational
Interviewing?
While a great deal of insight can
be gained by researching careers and occupations through printed materials,
informational interviews allow you to research careers by speaking directly
with organization representatives. What better way of researching careers
than to actually discuss your interests with those in the field or organization?
Informational interviewing also offers
you an excellent opportunity to build contacts and referrals for your personal
network. Building a personal network is particularly important to your
job search because it is directly related to increasing your chances of
getting a job.
Another benefit of informational
interviewing is that it will increase your self-confidence and interviewing
skills. It allows you to take control of an interview
and to practice your presentation and communication skills. You can also
learn the vocabulary that pertains to the particular company or field.
How is Informational Interviewing
Different?
Informational interviewing is
different from a job interview and should take only 20-30 minutes. The
overall objective of the is to:
• Gather information from
the interviewee that might assist you, the interviewer, in
gaining a better understanding of the job/occupation.
• Obtain sources of referral/networking.
• Open a line of communication,
through which a favorable impression is achieved.
Informational interviewing is not
to be taken lightly. When you prepare for the interview, you should take
into consideration your attire, mannerisms, resume, and agenda. Remember
that you are in charge of the whole meeting. For example, you
should prepare an agenda and questions and adhere to them throughout the
meeting. The only exception to this rule is when the interviewee decides
that he or she wants to elaborate further. One objective of the interview is to get the interviewee to talk about him/herself and share
his/her career progression, likes and dislikes, and best advice for you.
You will find this process very effective.
Step 1: Whom Do You Contact?
To begin the informational interviewing
process, you should contact members within your personal network. This
may include your family, friends, roommates, relatives, past employers,
and professors.
Ask these contacts for the names
of people within occupations or organizations that interest you. Another
way to establish contacts is to look for people who are interested in the
same things you are. As you come across articles about interesting topics
in newspapers and magazines, cut them out and put them in a file folder,
desk drawer, etc. As you watch TV and listen to the radio, take notes and
file them away too. The articles and notes will contain names of people
who are doing what you are interested in and where you can find them.
If this does not bring the desired
results, you can secure contact names by consulting the following:
- Alumni Sharing Knowledge (ASK) Network -
alumni can be particularly helpful since they are also familiar
with the campus.
-
Corporate literature
-
Professional and trade association
chapters
-
Chamber of Commerce directories
-
Yellow pages
-
Career Center recruiter listings
-
Directories of corporate names and
addresses
Once you have identified people to
contact, several options are available. The easiest and quickest way to
schedule an appointment is by telephone. Explain to the person who you
are and why you are calling. You should mention that you are not seeking
a job at this time, but rather, that you are gathering information. In
some situations you may have trouble getting past the secretary. If you
encounter the infamous "gatekeeper," remain calm and stay in control
of the situation. It is often helpful to ask when the individual whom you
wish to speak with will be available, and then offer to call him/her later.
If you leave your name and number, you may never hear from the person you
wish to contact again. Therefore, be sure to follow-up with a subsequent
telephone call.
How to set up an
Informational Interview
Step 1:
Make the call.
"Hello, I am ____________, a student
at Occidental College. I am interested in learning more about ___________,
and I would like to make an appointment to talk with you about what you
do and about the field in general."
There may be a department that sounds
like what you want, or a job title that is intriguing. Be a bit wary of
job titles. They can mean quite different activities in different places,
but they can provide clues.
Another way to set up an interview
is by letter. In your letter, be sure to state clearly why you want to
meet with the contact. Also, indicate that you will telephone the contact
to arrange an interview time. When making the call, you should refer to
your letter and restate your purpose.
After you schedule the interview,
you might want to send a letter confirming the time and place and reiterate
your interest in discussing the field. Your attention to detail and follow-through
will convey genuine interest and professionalism. It will help you make
a good impression.
One final way of establishing an
interview is having a third party intervene for you. The third party is
usually a mutual friend or acquaintance who arranges the time, date, and
place of the interview. Frequently, professors, relatives, and friends
are more than willing to assist you in arranging informational interviews.
After the interview is arranged, you should send a brief thank you note
to the third party who arranged it. Also, it is a good idea to send a confirmation
letter to your new contact, but it is not mandatory that you do so.
Step 2: Preparation
Now that you have contacted the person
and arranged a meeting time and place, there are a few things you should
do to prepare yourself for the interview. First, conduct some preliminary
research on the respective field or organization. It is important to gather
some facts before your interview in order to formulate intelligent questions.
You will not make a favorable impression by asking questions that could
be easily answered in the organization's literature or through other readily-available
resources.
Also, there are some aids that might
prove helpful:
Notebook- small enough
to be carried with you at all times.
Card File- to keep record
of all the people you talk with on the interviews.
Stationary- to write thank
you notes.
Step 3: Introductions
During the introduction, there will
probably be some small talk and casual conversation; this should not take
longer than 2-5 minutes.
An effective way of starting the
conversation can be:
"I appreciate your letting me
come and interview you. Let me tell you why I'm so interested in talking
to you…."
Step 4: Setting the Agenda and
Giving a Review of Your Background and Interests
It is important to be perceived as
a professional. At the beginning of the interview, establish an "agenda"
or direction for the discussion. The following are two different approaches,
depending on whether you are a current student or already a working professional.
Student Statement
"I'm excited about coming to see
you and having the opportunity to discuss career options in a field in
which you have expertise. In the field of…, I understand that experience
will help you advance faster in a growing economy. I don't possess a great
deal of experience, but the experience I have is specific to the field.
Let me take a minute and explain."
Discuss the career options you are
considering.
"Presently, I'm considering going
into (the career) and, since you have been so successful in this field,
I would appreciate the opportunity to ask you a few questions. I hope that
you don't mind if I take some notes."
Take a few moments to discuss your
education, skills, and experiences.
Relate a few of your accomplishments
so the interviewee can gain a better picture of you.
Working Professional Statement
"As I promised in my letter and
call, I will make this meeting brief. I would like to begin with an overview
of my background and several professional options that I am considering
for my future."
(It is important to pause and get
the interviewee to agree to the agenda that you put together. This section
should include a positive statement about you. Use reverse chronological
order to discuss your experience/skills; have power stories to share and
mention career options you are exploring.)
Briefly discuss your work and career
interests. This is the time to explain your experiences. You should take
this opportunity to discuss your education and skills. Do not go into lengthy
detail.
Include accomplishments. Relate a
few of your accomplishments so the interviewee can gain a better picture
of you. Use one or two accomplishment stories that have successful results.
Make sure to use action words to describe yourself, and do not let the
accomplishment stories last more than fifty words. For example, there should
be a problem, action taken, and result. This lets the interviewee
understand that you have the ability to problem-solve. One way of leading
into an accomplishment statement is to say something like: "to give
you a better understanding of my experience/skills, let me share
a few of my accomplishments…."
Step 5: Asking Your Questions
You should have no less than 10 questions
you are prepared to ask. These questions should start off with a general,
open-ended response. As the questions continue, they should become more
specific. The following are some suggestions (the first 5 are strongly
recommended):
1) How did you get into this field?
2) What educational or experiential
preparation is typical to get into this field? Of that which is typical,
what, if any, is required?
3) What was different from what you
expected? What was the biggest surprise when you went into this field?
Any myths you want to shatter for me?
4) What advice do you have for someone
like me?
5) Who else does this? What other
companies? Who else should I be talking to?
6) What do you like most about your
position?
7) What do you like least?
8) What is your typical day like?
9) What is the responsibility of
your position?
10) Are these duties the same for
everyone with this title?
11) What kind of individual (in terms
of talent and personality) would be best-suited for this kind of job?
12) What are the prospects for someone
entering your field today?
13) What advice would you give me
on how to go about applying for and finding a position in this field?
14) Are there any other sources of
information you might suggest?
15) What advice could you give me
about where I might go to find someone who could use my skills?
16) What types of programs/activities
does your office do?
17) What is a recurring problem for
people in this field or in your office?
18) What kind of salary could I expect
to make in the field?
Oftentimes, a response will lead
you into another question. Be flexible while interviewing, but make sure
you are in control of the interview.
Step 6: Ask For Referrals and
Other Networking Sources
An important part of gathering information
is asking for referrals and names of other professionals with whom you
can network. This should come naturally. Get used to doing this!
Step 7: Resist Sharing a Resume
If the professional asks for a resume and
you have one in your portfolio, do not give them a copy at this time.
You arranged the meeting for information only. You can send them a
resume the next day as an email attachment with a note of thanks. If
they are willing to give you feedback, this is a nice bonus.
Step 8: Closing the Interview
This is your last opportunity to
thank the person and make a final appeal to the generosity of the individual.
When closing the interview, make a statement like "I've had a wonderful
time discussing the field of…. It was very informative. I hope you won't
mind if I keep in touch with you."
It is unlikely the interviewee will
turn down your request.
Step 9: Thank You Letter - This Must
Follow
Take a little time when you get to
your car to write down the highlights of the meeting. When you write your
thank you letter, it is very important to incorporate the major themes
of the meeting. The letter should be mailed within 24 hours. (See cover
letter samples.)
Step 10: Evaluating the Information
After each interview, ask yourself:
1) Does the person I just talked
with use the skills I want to use?
2) Would I be qualified for his/her
position?
3) Do I understand what the position
entails?
4) Would I enjoy working in this
capacity?
5) Did I get additional ideas for
an alternative?
6) Do I have an idea about what my
salary might be?
7) What positive impression do I
now have about this area of work (in terms of myself - interests, skills,
values, etc.)?
8) Would I enjoy working for this
company?
9) What are the goals (needs, concerns,
problems, issues) of this area of work/company? How can I help meet those
needs and accomplish those goals?
10) Which of my personal assets could
I offer?
If you can answer most of these questions,
you have gathered some good information. You will also be able to make
a better decision about what you want to do with your career.