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Electronic Resume
Advances in scanning and image technology
have started a revolution in the collection, storage, and management of
resumes. Through this technology, many businesses and organizations have
begun using scanners to screen their job applicants. In addition, more and
more resumes are being sent by email.
Therefore, you should you have a
presentable version of your resume for interviews and a data attractive
version for the computer. In other words, you will need to develop two
versions of your resume: a visually attractive resume and an electronic
scannable resume. Often you will want to send your email resume in text
format.
At one time, it was acceptable to
send multiple copies to an employer, each showcasing your talents for a
different position. With today's advanced technologies and computer database
systems, submitting multiple resumes may only succeed in flagging you as
"high risk" or "unfocused."
How It Works
Resumes are received by the employer
and are scanned into a computer. The computer "reads" each resume, looking
for keywords, and files the resume in its system. When a job opening needs
to be filled, the employer tells the computer what keywords to look for
and then the computer finds all of the resumes that match those keywords.
The resumes are ranked by number of matched keywords.
When writing a scannable resume,
many of the rules for a traditional resume apply. The secret of a successful
scannable resume is the use of the keywords that employers have selected
for consideration. This is not an easy task, as many keywords vary from
employer to employer.
Content
A scannable resume will resemble
a non-scannable resume, with a few exceptions.
Identification
List your name, address, telephone
number, fax number, and e-mail address on separate lines; fancy formatting
might only confuse the computer.
Objective
Indicate what your specific goals
are and what position you want to fill.
Keyword/Summary Section
This should be a short, strong, opening
paragraph. Indicate your key experiences and your strongest skills.
Education, experience, activities/
interests, accomplishments, and references
Like a traditional, written resume,
these sections should include past work experience, education, volunteer
positions, internships, awards, etc.
Keywords
What you include in your resume is
how the computer will file your information. Where traditional resumes
use action verbs to interest the reader, scannable resumes use nouns to
attract attention.
Keyword Samples by Occupation
Accounting Manager
manager
BS Accounting
CPA
accounts payable
accounts receivable
Salesperson
BS/BA
exceeded quota
will travel
Writer
copy editing
creative writing
editing
journalism
technical writing
Advertising/Comm.
articles
promotion material
sales promotion
cable television
Adobe PageMaker
Teacher
adult education
GED
instructional TV
development
social education
computer-aided testing
TV/Movie Arts
concept design
costuming
creative
It is even more critical now that
you research the company and position, as well as the requirements of the
job, in order to include the keywords on your resume.
Format
-
Less is more! The best scannable resumes
are simple, unadorned, uncluttered, and unpretentious.
-
Use abbreviations for degree: BA, BS
-
Simple, structured format
-
Date, job title, and company on one
line
-
Single-space text
-
Double-space between sections
-
Title all sections
-
Use plain font; no scripted font
-
Use a laser printer
-
Use white paper, 8-1/2" x 11"
-
Headlines are 12 pt. boldface; the rest
is 10pt.
-
Use paper clips, no staples
Tips of the Trade
-
Use future dates when listing education,
if applicable, omitting the word "expected.
-
Avoid bullets, boxes, lines, italics,
boldface, and underline.
-
Avoid ambiguous phrases and vague word
choice (example: "responsible for project organization becomes "organized
series of projects for marketing new line of software.") Be specific!
-
Avoid using a passive voice (example:
"experience with blueprints" becomes "drafted construction blueprints.")
-
Use specific names of tools, instruments,
software you have used such as Excel, FileMaker Pro, and/or WordPerfect
for Windows.
-
Maximize industry terminology and jargon
_ only if used widely.
-
State quantitative terms and measurable
results (example: managed fourteen commercial brokers.)
-
Always send originals; don't fold.
-
Don't put the cover letter and resume
on the same page.
An Exception to the Rule
One page is no longer the rule of
resume length for scannable resumes. If you have the background and experience,
the more keyword points you present about yourself, the more likely you
are to be matched to a position by the computer.